Tag Archives: sponsors
Sponsor Appreciation!
Check out how people feel about sponsors providing a good time during a tough economy:
Filed under General, Performance Research on YouTube
If it’s private, then keep it private
While in Vancouver for the Olympics we came across the “The Bell Ice Cube”, hosted by Canada’s Bell Communication. This large sponsor area consisted of a traditional activation video room with interactive screens along with another space acting as a … Continue reading
Filed under Caught Our Eye, General
Sponsors “Wrap Up” Vancouver
After Canada’s 7-3 victory over Russia last night, it is no surprise that Canadian pride is running at an all time high on the streets of Vancouver. While it is always good to see a country’s spirit lifted by a … Continue reading
Filed under Uncategorized
Situation Worsens for Tiger
Last week we issued the Performance Research opinion as to the Tiger Woods situation. Since then we have seen new reports that not only increases the number of mistresses linked to the golfer, but also tie him to prescription drug … Continue reading
Filed under General
“Sponsor our event, but you might have to wait five years”
Yesterday marked the 25th Anniversary of the Quiksilver in Memory of Eddie Aikau Big Wave Surfing Event at Waimea Bay on the North Shore of Oahu in Hawaii. The event featured an elite group of surfers invited to compete in … Continue reading
Filed under General
Gambling with their future?
Recent legislation attempts in Poland may begin to have a negative effect on sports sponsorship in that country. Polish lawmakers have proposed a ban of online gambling and bookkeeping, which would allow only brick and mortar casinos to carry on. … Continue reading
Filed under General
Football and French Fries?
McDonald’s recently signed on as an official primary sponsor of the Football Association of Thailand (soccer), in a deal valued just below $1,000,000. including cash for equipment, uniforms and travel. The total value also included meals from the quick service … Continue reading
Filed under General
Engaged at Futbol Fiesta
If you have ever been to the Futbol Fiesta prior to a Mexican National Soccer Team game then you already know that it offers a party like atmosphere including loud music, games, player appearances, and dozens of other activations presented … Continue reading
Filed under Caught Our Eye
Isn’t it worth saving the Soap Box Derby?
We all know that the current economic state has affected the way that companies spend their marketing and sponsorship budgets in regards to major sports properties like NASCAR and the PGA. If we take a deeper look, we can also … Continue reading
Filed under General
Congrats to Rio – Will sponsors take advantage?
Rio wins the Olympic bid! Just moments ago, the IOC announced Rio as the as the host city for the 2016 Summer Olympic Games. As the first Olympiad ever to take place in South America, Rio 2016 promises to be … Continue reading
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