Monthly Archives: January 2010
VP Bill Doyle speaks at 2010 NCAA Convention
Last Wednesday Performance Research Vice President Bill Doyle had the pleasure to speak at the 2010 NCAA Convention held in Atlanta, GA. Bill spoke during a panel discussion titled “Fans: How to find them and how to keep them”. During … Continue reading
Filed under General, Uncategorized
Didn’t Accenture drop Tiger?
While walking to my gate at Logan Airport in Boston last Thursday evening, I could not help but question the Accenture advertisements lining the walls. Now one might say, “What’s questionable about Accenture adverts in an international airport?”, as the … Continue reading
Filed under General
If not for Safety, then at least for Chicken!
A recent article in USA Today presented an interesting partnership that had been going on in three different South Carolina counties. The local law enforcement departments had teamed up with Chick-fil-A to hand out free sandwich coupons to drivers that … Continue reading
Kraft is Bringing Down the House with it’s “Cheddar Explosion”
In an interesting sponsorship move out of Texas, Kraft Foods has signed on to be the official sponsor of the Texas Stadium demolition, or the “Cheddar Explosion” as it has been dubbed. This deal was approved by a unanimous vote … Continue reading
Filed under General
Where’s the pizza, Little Ceasar?
Amongst all the college football bowl games going on this month, one in particular is standing out in my thoughts. This game, the Little Ceasar Pizza Bowl, took place last week in Detroit with a battle between Marshall and Ohio. … Continue reading
